Lululemon Athletica Inc. LULU

Revenue Intelligence Report • 65 quarters of SEC filing data • Updated 2026-03-15

Revenue growth is driven by highly efficient SG&A spending, with every $1 of SG&A generating about $3.04 of long-run revenue, indicating strong ROI on selling and marketing activities. The latest quarterly revenue is 2,566 million, and the FY forecast is about 12,000 million, representing roughly 4.6% year-over-year growth. Model performance shows a 3.4% MAPE and a holdout error of -4.9% (predicted 2.7B vs actual 2.6B), suggesting reasonable forecast reliability under current driver assumptions. R&D data is not available; with SG&A ROI remaining intact, the company appears positioned for continued revenue expansion ahead.

Investment Thesis

The econometric model achieves strong accuracy (3.4% MAPE), suggesting Lululemon Athletica Inc.'s revenue trajectory is well-characterized by its spending patterns. Each $1 of SG&A spending generates $3.04 in revenue, reflecting strong commercial efficiency.

Next FY Revenue
$11.6B
+4.6% YoY
SG&A Multiplier
$3.04 per $1
Model Accuracy
3.4% MAPE
Holdout validation: The model predicted $2.7B vs the actual $2.6B — an error of 4.9%.
Note: Lululemon Athletica Inc. does not report R&D expenses separately. This analysis uses SG&A spending only.

Revenue Forecast

LULU Revenue Forecast

Quarterly Detail

QuarterModel ForecastActual95% RangeYoY GrowthStatus
Q4 2025 $2.7B $2.6B $2.6B – $2.8B +12.4% ✗ Outside range
Q1 2026 $3.2B $3.1B – $3.3B -11.8%
Q2 2026 $2.8B $2.6B – $2.9B +17.2%
Q3 2026 $2.8B $2.6B – $3.0B +10.5%
Q4 2026 $2.8B $2.6B – $3.0B +10.3%

Seasonal Factors

Multiplicative seasonal adjustment: These factors capture Lululemon Athletica Inc.'s systematic quarterly revenue patterns relative to the trend model. A factor of 1.05 means that quarter typically runs 5% above the underlying trend; 0.95 means 5% below. Factors are computed as the median of (actual / fitted) across all available quarters.
Fiscal QuarterSeasonal Factorvs TrendInterpretationObs.
FQ1 (Sep–Nov) 0.9946 -0.5% In line with trend 16
FQ2 (Dec–Feb) 1.0146 +1.5% In line with trend 15
FQ3 (Mar–May) 1.0023 +0.2% In line with trend 15
FQ4 (Jun–Aug) 1.0012 +0.1% In line with trend 15

How Spending Drives Revenue

LULU Spending Timing
Reading this chart: Each line shows the cumulative revenue generated per $1 spent over subsequent quarters. The effect builds over 4-5 quarters as investments mature.

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