Zebra Technologies Corporation ZBRA
Revenue Intelligence Report • 66 quarters of SEC filing data • Updated 2026-03-15
Zebra Technologies Corporation has a forecasted full-year revenue of $6.1B, a +13.2% year-over-year change, based on 66 quarters of SEC filing data. Key revenue drivers include R&D (elasticity 0.67x) and SG&A (elasticity 1.07x). The ARDL model achieves strong accuracy at 3.8% MAPE.
Investment Thesis
The econometric model achieves strong accuracy (3.8% MAPE), suggesting Zebra Technologies Corporation's revenue trajectory is well-characterized by its spending patterns. R&D investment shows a 0.67x multiplier — each 1% increase in R&D spend is associated with a 0.67% revenue increase, signaling strong innovation-to-revenue conversion. Sales & marketing spend shows a 1.07x elasticity, suggesting effective go-to-market execution.
Revenue Forecast
Quarterly Detail
| Quarter | Model Forecast | Actual | 95% Range | YoY Growth | Status |
|---|---|---|---|---|---|
| Q4 2025 | $1.4B | $1.5B | $1.3B – $1.6B | +5.9% | ✓ In range |
| Q1 2026 | $1.5B | $1.3B – $1.7B | +11.8% | ||
| Q2 2026 | $1.5B | $1.3B – $1.8B | +16.5% | ||
| Q3 2026 | $1.5B | $1.3B – $1.9B | +17.3% | ||
| Q4 2026 | $1.6B | $1.3B – $2.0B | +7.7% |
Seasonal Factors
| Fiscal Quarter | Seasonal Factor | vs Trend | Interpretation | Obs. |
|---|---|---|---|---|
| FQ1 (Sep–Nov) | 1.0183 | +1.8% | In line with trend | 17 |
| FQ2 (Dec–Feb) | 1.0343 | +3.4% | +3.4% above trend | 16 |
| FQ3 (Mar–May) | 0.9904 | -1.0% | In line with trend | 16 |
| FQ4 (Jun–Aug) | 0.9831 | -1.7% | In line with trend | 16 |
How Spending Drives Revenue
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